Quiznos Expands - 9/29/2011

Quiznos Expands Convenience Growth Strategy

DENVER--Quiznos, one of the nation's premier quick service restaurant (QSR) chains and pioneer of the toasted sandwich, today announced a relationship with Meijer, a Great Lakes region supercenter chain and grocery retailer based in Michigan. The partnership calls for Quiznos restaurants to open inside Meijer locations in Michigan. The relationship between Quiznos and Meijer is the most recent in a series of successful partnerships and store openings in Quiznos' non-traditional development strategy.

"Meijer brings a history of insight and creativity into the Great Lakes region and the local grocery store customer. Meijer saw an opportunity to better serve their loyal customer base by offering Quiznos as a dining option. This made Meijer the ideal choice to extend our non-traditional store offering and best meet regional needs in the Great Lakes," said Shultz Hartgrove, senior vice president of convenience and non-traditional development for Quiznos.
 
— Franchising.com (Read Full Article)
 


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