Cabela's Surge - 10/28/2011

Outdoor Retailer Cabela's Profit Surges

Outdoor retailer Cabela’s reported Thursday that profit for the third quarter surged 68.7% to $33.3 million, compared with $19.7 million in the year-ago period. Results surpassed analysts’ expectations and mark the third straight quarter of profit rises.

According to Cabela's, the improved results were due to better in-stock levels, higher average order size, increase in customer conversion and early stage successes in mobile and social marketing.

 -- RetailingToday (Read Full Article)